Tips for Creating a Successful Horse Listing

Tips for Creating a Successful Horse Listing

This information was gathered from several dressage professionals to provide some tips on how to create a successful horse listing that attracts buyers and increases traffic to your listing. This article is on www.DressageMarket.com.

Horse Description

Provide buyers with accurate and honest information. Stating who your horse would be most suitable for whether it is a junior, amateur or professional is important both for the buyer and also for your horse. Make sure to list the level which your horse has been shown at and what movements they are currently schooling. List your horse's good qualities such as extensions, piaffe, or that they are well behaved at shows or on the trail.

Photographs

Be sure to use good quality photographs without any fuzziness or embellishments. Also, photos taken outside can be beneficial as the lighting can be better. Present a clean horse and rider in the picture to increase attractiveness. Show photos of the horse being ridden and also a picture showing conformation are beneficial to potential buyers. On DressageMarket, you have to option of providing 4 photographs of your horse.

Video

Make sure lighting is bright for easy viewing and that both horse and rider appear tidy and clean. Include video of the walk, trot and canter in both directions whether the horse is young and hasn't been started under saddle or is a schoolmaster. Provide a current video of good quality that has few if any interruptions in filming. Also, keep in mind that buyers enjoy seeing the horse perform the exercises in their current level and especially like seeing a complete dressage test whether it is filmed at home or in the show ring. All horse listings on DressageMarket include the option of a video without additional fees.

Final Tips

Keep your listing up to date! On DressageMarket you can update the description, sales status, photographs or video of your horse at anytime with no additional fees.

Make sure you provide contact information to buyers and that you check your voice mail and emails regularly for potential inquiries. Be sure to respond to interested parties in a timely manner even if you tell them that the horse has been sold or taken off the market.

DressageMarket.com Reaches the 6 Month Mark!

Dressagemarket.com has been on the web for 6 months! This website was created to offer dressage enthusiasts a location on the web that was exclusive to the sport of dressage, and where users could easily post dressage horses, businesses and tack/equipment at an affordable rate. (All listings on the site can be purchased for 33 cents/day or less.)

Since it's creation, DressageMarket has continued to reach milestones each month. Currently, there are 220 dressage horses on the site and visitors to the site are up at least 50% from one month to the next. New accounts are created daily along with many interested buyers sending out inquiries. DressageMarket has also become international, with users from the United States, Europe, Canada, and South America. We are also very active on Facebook with our page being updated almost daily with recent listings from the site and over 1100 fans and counting.

We would like to thank all who have visited and recommended the site. We also ask that everybody please continue to spread the word about the website whether at your barn, through email or Facebook. Thanks and happy riding!